Creating multiple streams of income
Unless your brand is along the lines of Chow, Cow, Shoe, Zac, Josh or Dooce relying on blog brand alone is a dangerous proposition. Why? Well, assuming this article will be read much later than current memory of the 2007 Google slap, your brand may turn to dust over night. So what is a blog pimp to do you ask? Two words – Affiliate Marketing. One positive pay-offs of affiliate marketing comes from the idea that you can subscribe to as many different affiliate programs (read: diversify) as you can reasonably handle, at the same time. In a coming article I will touch on the importance of focus delivered through your blog to appeal to customers instead of appearing like a fucktard of links. It’s a fine line to walk between having multiple streams of income and having too many programs. Trust me on this, I’m currently hitting 120 differing sites and it heading towards impossible to handle. I don’t have the convenience of ignoring the problem so let’s take a jab at the right method of dealing with this situation. Only, let’s take this slowly building on one site at a time. Soak, wash, rinse and repeat. Here we go.
Make sure your streams relate to each other. This is a tip worth a thousand bucks, alone. Think about it for a moment. Yes, you want to have more than one program on your website at once, but you don’t want 10 or 15 because it’s too much to manage. So, what’s the best way to go? Have 4-5 and make them all related to each other! Say your first program is through a company that sells pet supplies. You’ve written some stellar content on pets sine it’s a passion of yours, but you want more than one stream of income. How about a program through a gourmet pet food distributor? You can SHARE CONTENT then, since you already have great content written about pets to begin with. Want more? Find a company that sells pet treats from around the world. Or maybe one that specializes in pet medications through the mail. The choices are endless and by relating all of your companies, you won’t have to write separate content for each program. You’ll save time and make money! Creating multiple steams of income is pretty easy when you look at it. Combine products under the same umbrella to save time or add a program that you can make funny and informative lists on. Your site will benefit and you’ll have happy customers to boot!
However, if want to build individual sources of income from just one blog… use digression. Yes, you want to have more than one program on your website at once, but you don’t want 10 or 15 because it’s too much to manage. Think about it for a moment. Extra confusion dealing with a gazillion companies will not do you or your advertisers any good. Also, keep the theme of advertisers in check. Say whaaa? Make sure the streams relate to one other. This is a tip worth a million smackers alone. OK, so what’s the best method to use? How many is not too many? Stay at around 4 or 5 and keep them all related to each other! If reign high in the monkey training world – stay away from car sales. Say your first program is through a company that sells howler monkey supplies. You’ve written a crap load of articles on those tree swinging sons-of-bitches since it’s your passion, but you want more than one stream of income. How about a program through a gourmet monkey food distributor? You can SHARE CONTENT then, since you already have great content written about pets to begin with. Want more? Find a company that sells monkey treats from all over the globe. Or maybe one that specializes in monkey meds through snail mail. The choices are endless and by relating all of your companies, you won’t have to write separate content for each program. You’ll save time and make money!
Do understand the importance of having fun with posts. Say you find an affiliate marketing program that you just have to add to your site, but it’s about a topic you don’t know much about. Don’t worry! You can still write interesting and informative content, even if it’s about a product you’re not an expert on. Try a list. Just flip through the TV listings this week and take a look at all the list shows on right now. People love lists. You can make a quickie top-10 list style article and relate it to your new affiliate program. This will allow you to diversify your business and add extra streams of income at the same time. You don’t want your site to be entirely lists, but one out of three or four is fine and it makes your site appear more fun!
